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2022-10-25
African clothing and its characteristics
African clothing has always been quite distinctive. Most of these clothing designs are colorful, with strong contrast between patterns and colors, and generally have a strong sense of design and a habit of symmetry. Most of the clothing styles are long and wide, relatively wide, and the collar part is mainly collarless or short.
African clothing
From simple to complex, and from complex to simple, tell you about the characteristics of African clothing
As we all know, clothing is an important part of our daily life, and with the continuous development of human civilization, the characteristics of clothing are constantly updated. At the same time, clothing has also become an integral part of our human culture. From a global perspective, the clothing culture of Africa and Asia has had an important impact on the development of global clothing, among which the two river basins and the Nile River basin are the important birthplaces of the world's clothing culture. In addition, affected by political, economic, cultural and other factors, each region has its own clothing characteristics. As an important birthplace of human civilization, let me tell you about the characteristics of African clothing.
Cross-border clothing trade, the next stop is Africa with a trillion scale
Kuwuyou is a company that has reported on many times. In the past, it mainly entered the market from the procurement and transaction of clothing inventory, and provided matching and trading platform services, thereby helping the clothing industry to improve its supply chain management capabilities.
2022-10-18
Can Turkey's garment manufacturing industry "catch" the changing supply chain?
Under the influence of the epidemic, China's status in the global supply chain system has been re-examined, and the alternative countries in the options may become new beneficiaries.
Fashion Report|2023 Spring/Summer China International Fashion Week: Promote Chinese Culture, Implement the Sustainable Design Concept "Made in China" and gradually transform into "Designed in China"
2022 marks the 25th anniversary of China International Fashion Week. In the past 25 years, China International Fashion Week has witnessed the process of Chinese fashion from ignorantly following the West to forming a whole industry chain from design to production to promotion to sales, and "Made in China" has gradually transformed into "Designed in China".
Edison Chen brings CLOT to the international stage of "Made in China" at New York Fashion Week and shines again
On the evening of February 7th, Eastern Time, as one of the few selected Chinese brands, Edison Chen brought his own fashion brand CLOT to New York Fashion Week and released a number of new products. This appearance is not only a celebration and commemoration of the brand's 15th anniversary, but also another breakthrough for Chinese fashion brands to go global.
Expert: The relocation of some fashion factories in the world will not affect China's garment manufacturing industry
Wang Tiankai, president of China National Textile and Apparel Council, said on the 26th that due to factors such as rising labor and raw material factors, some fashion manufacturing factories are moving from China to Southeast Asia, Western Europe and other places. This is a necessary trend for the adjustment of the pattern of the world's garment industry, and will not have a direct impact on China's garment manufacturing. China will also pay more attention to the construction of its own brands and advance to the upstream of the industrial value chain.
Trend analysis丨Is sustainable clothing a marketing gimmick or is it real?
Many research studies have shown that shoppers prefer environmentally conscious brands and are willing to pay more for sustainable products. The Retail Industry Leaders Association (RILA) reports that 93% of global consumers expect brands to support social and environmental issues.
Enlightenment to my country's Fast Fashion Clothing Brands
The establishment of a business, the first thing to determine is brand awareness. In the entire production chain, the net income of brand owners is much higher than that of manufacturers. The commercial value of brand owners is the highest, accounting for 30% to 40% of them, while the commercial value of manufacturers is only 10%. However, most domestic clothing manufacturers can only get the highest 10% profit, because it is only responsible for OEM processing, and the product style is determined by the brand owner. With the awakening of copyright awareness, consumers are becoming more and more Pay attention to the brand of the product. The two clothes have the same style and quality. The difference is that one is unbranded and cheap, and the other is ZARA, which is a bit more expensive. Most people will choose the ZARA one, even if it costs more. For a little money, even if there is no difference between two pieces, this is the added value of the product brought by the brand premium, and it is also one of the goals pursued by the company for a long time.